Envision a future where flat screen devices like a laptop or smart phone are history. Why stare at a 10 inch screen when the whole world can be used as one? That future is not very far. “Augmented Reality (AR) is seeing digital things being a part of your real life environment, and Virtual Reality (VR) is being transported to an entirely digital environment. In simple terms, AR is seeing a dragon land on your table and VR is you being inside a dragon's world.” says Thirukumaran Saravanan, founder of Metarvrse Technologies, a new tech start up operates in the domain of augmented and virtual reality.
Currently known as DreamWare Technologies, the company is on a rebranding exercise; and will soon be known as Metarvrse. On why he picked the name, he explains, “It is a word play on the word Metaverse, which means combination of all virtual worlds. We made sure AR and VR are both in the name and in the meaning.”
“Being a quizzer, I was up to date with latest tech in town and caught wind of the AR VR Revolution quite early. We are an AR VR products company that focuses on solving problems in the heavy industries and other MNC’s building and focusing on three products Atlas, Assist and Data Visualisation.”
Atlas, is a VR based simulator platform for companies in the heavy industries such as Energy, Aerospace, Defence, Commercial Engineering and Shipping. In an industry where training technicians is expensive, the training can be done in the virtual world which saves a lot of time, effort and money.
“I got this idea when I saw a petroleum engineering graduate work in the content writing field. I was curious to know why a person who has chosen this for UG has ended up in a completely different field. On research I found that even an M.Tech graduate in petroleum engineering from IIT, does not get to see an oil rig in his entire college life. Forced to study out of videos and textbooks, their curiosity and passion has been essentially eliminated.” says Thirukumaran.
Data Visualisation is a product, where the end user is any decision taker in a company and is able to visualise, work with and manipulate huge amounts of data free from the limitations of a 2D screen and 2D input.
He adds: “My co founder Srivatsan Jayasankar, comes from an industrial background and has seen first hand companies wasting a lot of time and money in waiting for an expert to arrive from the machine's country of origin just to fix two or three problems thereby halting the entire production line. We naturally saw this as a problem that AR can solve.”
Assist is an AR Based real time service and maintenance assistant that enables anyone on a factory floor to go and fix a very complex breakdown. It does so by overlaying the animation of the procedure directly on top of the part of interest while tracking the position so that content doesn't get dislodged even when the user moves around.
On his experience of being a start up he feels “It has been thrilling, but being a student entrepreneur has its own challenges. As a start up, we have naturally faced frequent highs and lows and the technology we work on is so dynamic that everyday is a new experience. The learning curve has been very steep in all sides. Be it development, or 3D asset creation, or marketing, but we are sure to sail through all the challenges. Everyone in the company is a hustler and is ready to build a billion dollar technology company out of India.”
“2D Computing is destined to give way for spatial computing and we want to be the product company in the space of spatial computing. We are already changing the way people train, fix problems, and consume data,” says Thirukumaran about the future.
