If walls could talk, maybe they would voice their desire to look as good as the upholstery on which we spend so much time, effort and money to put together. Trends have come a long way from giving walls a utilitarian status to considering them an important component of a house’s aesthetics.
In keeping with the trends, Dulux – the paints and coatings company, unveiled its latest Dulux Velvet Touch collection — Fashion for walls, in Mumbai recently, joining hands with actor Farhan Akhtar.
As a part of its collection, the company is offering high-end decorative paints inspired by fashion and unique wall décor ideas designed by popular fashion designer Manish Malhotra who is also Dulux Velvet Touch’s creative partner. Malhotra has hand-picked 17 colours ranging from red, “old world blue”, dull gold, metallic silver, “interesting pinks” and more, that can be combined with Indian motifs to give your wall a designer facelift.
“It is of course not possible to keep changing your wall colours frequently, but one wall definitely can,” says Malhotra. “You can add patches, a motif or a border, without even having to change the entire wall colour.”
Manish Bhatia, General Manager – Marketing, Decorative Paints, Akzo Nobel India (Dulux’s parent company), offers more insights on the trend of decorative walls: “Everyone wants to personalise their space. A house should rightly be a reflection of you and where else do you look for inspiration to give your wall that unique character but fashion.”
He goes on to suggest: “In a house, each room can be done up to reflect a certain mood, which can be done by giving the walls a different texture, effect or finish.”
Where do most people go wrong when it comes to choosing wall colours? “Most people find a difference between thought and execution. What they thought would look good on the walls, be it colour combinations, motifs and contrasts, would end up looking unappealing when executed. That is why they should make use of the expertise that companies offer. They can never go wrong that way,” assures Bhatia.
