India Post pushes the envelope

Nearly 2,000 delivery staff members are involved in the voter awareness campaign.

May 04, 2016 02:42 am | Updated 02:42 am IST - CHENNAI:

Postal staff distribute pamphlets on voter awareness at Anna Nagar in Chennai. — Photo: K. Pichumani

Postal staff distribute pamphlets on voter awareness at Anna Nagar in Chennai. — Photo: K. Pichumani

Postmen and women seem to have given up khaki during election time. Of late, they have taken to colourful T-shirts and caps, to carry messages on the importance of voting.

India Post has launched several initiatives here to promote voter awareness, with nearly 2,000 delivery staff members involved in the campaign. Many of them went on rallies and are distributing pamphlets while delivering mail.

Different experience

“It was a different experience for many of us to ask people to vote, along with delivering post. I continue to encourage people to vote as I believe even this minor effort may add to more voter participation,” said a postman at the Anna Nagar post office.

The department has distributed umbrellas to staff members in rural areas and places such as Puducherry with the messages “Your vote is your right” and “Do not sell votes”.

“Most mails delivered now carry messages in Tamil encouraging people to vote and not to accept cash for votes. Nearly 50 lakh mails have been franked with such messages and delivered in localities such as Vellore and Tiruvannamalai,” an official said.

The State Election Commission, Puducherry, used our services to print three lakh Meghdoot postcards with messages, said Mervin Alexander, Postmaster-General, Chennai city region.

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