Innovative management courses from Manipal varsity
Manipal University is offering two innovative courses - MBA in Media & Entertainment (ME) and MBA in Advertising & Marketing Communications (AMC) for the January 2010 batch. The programmes are offered from the university’s Bangalore campus.
The first year of the MBA (ME) would be conducted at MU Bangalore campus covering general management subjects and media case studies. The second year of the program will consists of one (1) year of internship/industrial training at WWIL premises located at Film City. This will include actual production and post-production techniques, the process of film-making, understanding TV, radio and other sectors of the entertainment industry, hands-on exposure at the WWIL and Film City campus in Mumbai. WWIL, on behalf of MU shall also provide to the students with industry interface and internship with media companies.
Focus on industry
The MBA (AMC) programme is offered from the Manipal University Bangalore campus and it covers integrated marketing communication, strategic media planning, and advertising strategy with general management subjects.
These courses are truly industry-focused, combining managerial tools and frameworks with an in-depth understanding of marketing and communications industries. The last date for submitting applications is November 30, 2009. The programmes are open to those who have completed any undergraduate degree, with a combination of creativity and business rigour and aspire to be market professionals. Information can be had on ‘ www.manipal.edu/me’.
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