Tata Motors on Monday unveiled first of pictures of its new hatchback Zica, which is expected to strengthen company's presence in the volume market.
The company, which is making a strong come back in the PV segment with a refreshed portfolio of cars, is expected to announce the market launch of Zica in January 2016. This will be its third all-new car after Bolt and Zest.
"It is the new Zippy Car- Zica! Engineered on a new platform, Zica comes with innovative and fresh design language and cutting edge driving dynamics for India's global citizens," said a company statement.
More details about the car is expected to be announced later this week.
During the first half of this fiscal, Tata Motors' share in the passenger car market increased by about 100 basis points to six per cent when compared with a year ago period.
