E-commerce marketplace, Flipkart, announced the launch of its 'Home' category today.
With over 5 lakh products and over 1,000 brands, Flipkart's 'Home' category will offer a wide range of products under furnishing, décor, lighting, household items and DIY tools to customers. This category will also offer a range of national and international brands.
A press release by the company said that the online marketplace will provide a platform for artisans and entrepreneurs in the home space to reach out to a wider audience with a range of new-age, contemporary and ethnic products.
Commenting on this, Ankit Nagori, SVP- Marketplace, Flipkart, said, “We intend to be the ultimate destination for home product shoppers, offering buyers a unique shopping experience, enabling them to browse, compare, review and make purchases effortlessly.”
Ankit further added, “We will be introducing additional products in this category very soon which will enable us to further expand our offerings to our customer base.”
Launched in October 2007, Flipkart an e-commerce marketplace offering over 20 million products across its various categories. Flipkart currently has 30 million registered users clocking over 10 million daily visits.