Mahindra Navistar Automotives Ltd. (MNAL) on Thursday unveiled two new offerings to expand its commercial vehicle (CV) range. The company had already, in 2010, announced the start of production of two truck offerings the MN25, a 25 tonner and MN31, a 31 tonner.
MNAL is a joint venture of Mahindra & Mahindra and International Truck and Engine Corporation — the operating company of Navistar. The company on Thursday launched MN25 tipper and the MN40, a 40 tonne tractor trailer. The MN25 tipper will cost Rs.23.26 lakh, while the MN40 tractor trailer will be available for Rs.19.30 lakh (ex-showroom Pune, BS III variant).
Addressing the media, Rakesh Kalra, Managing Director, Mahindra Navistar Automotives, said, “With the introduction of the MN25 tipper and the MN40 tractor trailer, we have entered new segments and further strengthened our range. These high performance offerings are set to redefine the existing parameters of power, fuel efficiency and driver comfort. These high performance trucks are among the most powerful, fuel-efficient, rugged and comfortable tipper and truck offerings to be launched in India. Designed and developed in India with technological assistance from our partner, Navistar, who have over 175 years of trucking experience, the vehicles come with a world-class cabin which is spacious and ergonomically designed to suit Indian drivers for continuous long hauls.”
According to Nalin Mehta, Chief Operating Officer, Mahindra Navistar Automotives, said, “We are focussed on the sales and service infrastructure and filling the pipelines with our products. We have already started selling MN25 and MN31 and are receiving a favourable response from customers. On the network front, by March 2011, we would start business from 45 new dealers, a number which would be scaled up to 100 in the next 18 months to two years. Also, 220 service points have already been dedicated in the service of our customers.''
The company has rolled out its mobile service workshop with the objective of providing ‘anywhere, anytime', on-road assistance to customers. This is coupled with the multi-lingual, 24 x 7 call centre branded as ‘Now' and nearly 430 roadside assistance centres are also in place to provide service.
Besides this, MNAL will draw on the vast pool of M&M auto and tractor channel partners to use as an extended network for servicing customers' needs.
