Maruti runs out of Swift, DZire stock

But bookings will continue: Maruti

July 25, 2012 03:22 pm | Updated November 17, 2021 02:06 am IST - New Delhi

Maruti Suzuki India, on Wednesday, said it had run out of stock of its two best selling models, Swift and DZire, which were produced at the Manesar plant where it had declared a lock-out following violence last week.

The company had, however, ruled out stopping bookings for these models.

“We do not have any stock of Swift and DZire at our factory. About 10,000 cars of both models are on transit, and that is the inventory at present,” company COO (Marketing and Sales) Mayank Pareek told PTI.

Bookings to continue

Asked if the company would stop taking orders for these models, he said: “Our booking is going on, and we will not stop it. We have informed the dealers and customers about the situation. We tell the customers that this is the current situation (about the production at Manesar) and if even after that, they want to book the car, then it shows the strength of the two brands.”

Mr. Pareek was confident that the customers would remain loyal to the company. “During the strikes in last year also, we did not stop booking. Our rivals are still offering discounts to attract customers, but we are receiving huge response to our cars without any scheme even in our crisis period.”

He said at present Swift has a booking order of 55,000 units, while DZire has 65,000 bookings.

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