Luxury car Porsche is here

March 03, 2011 09:49 pm | Updated December 16, 2016 02:48 pm IST - CHENNAI:

Ashish Chordia, Director, Porsche India, Mohamed Rahman, After Sales Director, Porsche Middle East & Africa FZE, and Rajiv Jeyabalan S., Managing Director, Porsche Centre Chennai, at the launch of Porsche showroom in Chennai on Thursday. Photo: R. Ravindran

Ashish Chordia, Director, Porsche India, Mohamed Rahman, After Sales Director, Porsche Middle East & Africa FZE, and Rajiv Jeyabalan S., Managing Director, Porsche Centre Chennai, at the launch of Porsche showroom in Chennai on Thursday. Photo: R. Ravindran

Chennai's top-notch can now drive the super luxury-cum-sports cars from the German luxury car-maker Porsche. It is here with its five models — Boxster S, Cayman S, 911, Panamera and Cayenne. All the models have multi-variants and the company has 37 variants.

If one wants to buy a Porsche car, he has to wait for 500 days because each car is custom-made.

Porsche entered the Indian market in 2003 by setting up its first dealership outlet in New Delhi. Later, it expanded into other markets. It has now entered the Chennai market. It aims to sell 500 cars in India this year. It also plans to introduce hybrid super car within the next few months.

Porsche Middle East and Africa, After-Sales Director, Mohamed Rahman, said the car-maker sold just 130 cars in 2010 in India. However, till February this year, it has got booking for 217 units.

Mr. Rahman, who was here to inaugurate the new Porsche centre in Chennai and the company's fourth in India and the second in the southern region, said Porsche imported the products for the Indian market from Germany.

After unveiling the latest version of Porsche Cayenne SUV (sports utility vehicle) with turbo-equipped diesel engine, Porsche India Director Ashish Chordia said this product was for those who loved to have the Porsche experience.

Cayenne accounted for major portion of Porsche's sales in the country, while the remaining variants contributed about 35 per cent.

The car that was introduced in the Chennai market on Thursday was priced between Rs.59 lakh and Rs.2.50 crore. It was considered as one of the ‘top-of-the-line products' of the Porsche family.

On Porsche's new Panamera hybrid model, Mr. Rahman said it would be introduced in the next few months.

It had been showcased in the Geneva Motor show and would be introduced globally in the next few months. It would be introduced with a three-litre petrol engine option in India.

S. Rajiv Jeyabalan, Managing Director of Porsche Centre Chennai, said the company had planned to have eight centres in India and by the end of the year the company would be opening new retail outlets in Kochi, Ahmedabad, Chandigarh and Pune.

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