US-based beverages major Pepsico, on Tuesday said, India is among its top three markets and the company will continue to build India-specific strategy to sustain growth.
“For food processing companies like us, I think India represents top three markets in the world. India is a very different market from any western developed market,” Pepsico Chairman and Chief Executive Officer Indra Nooyi, said on the eve of it’s first-ever board meeting in Mumbai. This is the second time PepsiCo’s global board meeting will be held outside the US. The first one was held in Mexico five years ago.
She said India is a large vibrant market and should focus on developing India-specific strategies to sustain it.
“You cannot just import the western solutions to India. You have to crack solutions, which are right for India, right for the people, right for the country, right for its farmers,” she said.
On its global board meeting in Mumbai this month, Nooyi said, the event will be a “historic” one as it is an opportunity to highlight issues and propose investments in India.
“I think it is going to be a historic board meeting... Show them (board members) the glory of India, the issues of India, so that we propose solutions, investments in India. They understand the context for which we are proposing, that’s why we have brought them to India,” she added.
