Two-wheeler maker Bajaj Auto is likely to hike production capacity of its entry-level bikes by January next year, on the back of buoyant sales witnessed after its re-entry in the 100 cc segment.
Since the launch of ‘Discover DTS-Si 100’ in July, the company has seen a huge jump in the 100 cc segment sales.
During the July-September period, sales of Bajaj bikes in the entry-level segment grew by 38.60 per cent to 2,07,113 units from 1,49,433 units in the corresponding period last year.
“Production per month (in the entry-level segment) is geared up for 85,000 units. Further increase in capacity will be in place by January,” Bajaj Auto Ltd (BAL) Chief Executive Officer (Two-Wheeler) S Sridhar told PTI.
Mr. Sridhar, however, did not share details on production hike saying since November and December are generally lean months, the current capacity is adequate.
Bajaj Auto has an overall motorcycle production capacity of 2.6 lakh units per month from its three plants at Waluj, Chakan and Pantnagar.
Bajaj, which had earlier said it would move from the 100cc segment and try to woo customers in upper segments, reversed strategy this year and introduced Discover DTS-Si 100cc priced at Rs 40,000 (ex-showroom Delhi) in July.