Acer launches new range of laptops

The sets are priced at Rs. 47,000-52,000

October 04, 2011 11:09 pm | Updated 11:22 pm IST

(from left) Acer India Managing Director W. S. Mukund, Intel South Asia ManagingDirector (Sales and Marketing Group), R. Sivakumar and Infiniti Retail CEO and MD Ajit Joshi at the launch of ’Ultrabook Aspire S3 in New Delhi on Tuesday. Photo: S. Subramanium

(from left) Acer India Managing Director W. S. Mukund, Intel South Asia ManagingDirector (Sales and Marketing Group), R. Sivakumar and Infiniti Retail CEO and MD Ajit Joshi at the launch of ’Ultrabook Aspire S3 in New Delhi on Tuesday. Photo: S. Subramanium

Acer on Tuesday launched a new range of laptops, equipped with the latest processors for full computing and digital creation capability. Priced between Rs.47,000 and Rs.52,000, ‘Ultrabooks' are smaller, lighter and more power-efficient than traditional laptops.

“Our Aspire S3 Ultrabook features the latest Intel Core i3/i5/i7 processors for full computing and digital creation capability…We will continue to focus on our strengths to bring in innovative technologies that would enable consumers to experience technology and derive multiple benefits,” Acer India Managing Director W. S. Mukund told journalists here.

Aspire S3 has a sleek aluminium uni-body design and weighs just 1.4 kg. Its basic model comes with 4GB RAM and 240GB, while upper versions have higher capacity hard disk. It has ‘Instant On' feature that allows laptop to boot from ‘sleep' mode in 1.5 seconds and boot from ‘deep sleep' in six seconds.

Acer's new range of laptops will be made available in retail chain Croma from October 15.

“We have had a successful relationship with Acer in the Indian market. Acer continues to be No.1 in Croma's IT portfolio of offerings and we believe this will continue with the launch of the Aspire S3 Ultrabook. This is also a testament to the strong partnership values of both Acer and Croma,” said Infiniti Retail CEO and Managing Director Ajit Joshi.

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