The base model of Dost, the light commercial vehicle (LCV) bearing Ashok Leyland badge, is priced at Rs.3.79 lakh ex-Chennai. Dost with power steering will be available at Rs.3.98 lakh.
The commercial launch of Dost signals Ashok Leyland's entry into the light commercial vehicle space. It also marks the launch of first vehicle from the joint venture between Ashok Leyland and Nissan Motor Company of Japan. \
Addressing a press conference here on Monday, V. Sumantran, Executive Vice-Chairman of Hinduja Automotive, and Chairman of Nissan Ashok Leyland Powertrain, said that the 1.25-tonne payload capacity Dost was designed to offer Japanese quality practices at Indian cost.
He said that Ashok Leyland would provide Dost owners the experience of a car buyer. Dr. Sumantran said Ashok Leyland had also decided to prepare Dost, even at the beginning itself, for other applications by offering ready-to-use vehicles on Dost platforms.
R. Seshasayee, Executive Vice-Chairman of Ashok Leyland, said Dost signified a change in Ashok Leyland, which “is now turning to be a youthful, modern and contemporary organisation”.
He said that all its future products would be “intended to redefine the market space and take competition to another level”. Dheeraj G. Hinduja, Chairman of Ashok Leyland, said his company was keen on consolidating its position in the commercial vehicle space.
