Tata Starbucks Ltd, the 50:50 joint venture between Starbucks Coffee Company and Tata Global Beverages Ltd, on Wednesday opened its first outlet in Gurgaon, taking its total store count in the Delhi NCR region to eight.

Commenting on the development, Tata Starbucks Ltd CEO Avani Davda said: “We remain committed to offering a distinct third place to our customers at convenient locations; defining our unique, values-based Starbucks experience.”

The opening of the new store in Ambience Mall, Gurgaon is part of the company’s ongoing expansion in India, where it plans to open 50 outlets within this year. The JV partners have earmarked an investment of Rs 400 crore for the purpose.

Starbucks entered the Indian market in October, 2012 and currently operates 17 outlets across the country.

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