Nokia bounces back with launch of Android tablet N1

Nokia revives the brand with launch of iPad look-alike tablet, which is planned to be in stores in China in the first quarter of next year for an estimated price of $249 before taxes.

November 18, 2014 05:15 pm | Updated 11:03 pm IST - HELSINKI

Sebastian Nystrom, head of product business at Nokia Technologies, presents N1, Nokia's new Android tablet at the Slush 2014 event in Helsinki.

Sebastian Nystrom, head of product business at Nokia Technologies, presents N1, Nokia's new Android tablet at the Slush 2014 event in Helsinki.

Nokia of Finland on Tuesday launched a new brand-licensed tablet computer, which is designed to rival Apple’s iPad Mini, just six months after the company sold its ailing phones and devices business to Microsoft for over $7 billion.

Nokia, a name which was once synonymous with mobile phones until first Apple and then Samsung Electronics eclipsed the Finnish company with the advent of smart phones, said the manufacturing, distribution and sales of the new N1 Tablet, will be handled under licence by Taiwan’s Foxconn.

The aluminium-cased N1, which runs on Google’s Android Lollipop operating software but features Nokia’s new Z Launcher intelligent home screen interface, is due to be in stores in China in the first quarter of next year for an estimated price of $249 before taxes, with sales to other markets to follow.

Sebastian Nystrom, head of products at Nokia’s Technologies unit, said the company was looking to follow up with more devices and would also look into eventually returning to the smartphones business by brand-licensing.

“With the agreement with Microsoft, as is customary, we have this transition and we can’t do smartphones... We have a time limit. In 2016 we can again enter that business,” Mr. Nystrom told Reuters.

“It would be crazy not to look at that opportunity. Of course we will look at it.”

Microsoft last week dropped the Nokia name on its latest Lumia 535 smartphone, which runs on its Windows Phone 8 operating system, but still uses the brand for more basic phones.

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