Fujifilm India Pvt. Ltd. is aiming to double its turnover to ₹1,800 crore by March 2020, according to a top official.
“Our aim is to double our turnover from ₹900 crore during March 2015 to ₹1,800 crore by March 2020,” said Yasunobu Nishiyama, managing director, Fujifilm India. “Last year, we did ₹1,100 crore.”
During 2016-17, Fujifilm posted a turnover of ₹1,100 crore against ₹1,000 crore registered in the year-earlier period. It posted 9% growth against 12% in 2015-16 due to demonetisation. “This year, we are expecting 12-14% growth and are hopeful of touching ₹1,400 crore,” he said.
Out of ₹1,100 crore revenue, digital medical devices account for about 50% of business followed by photo imaging (30%) and graphic cards (15%). The firm is betting on all these sectors to achieve growth.
As part of the proposed plan, Fujifilm opened the country’s first experimental store — ‘Wonder Photo Shop’— in Chennai. “It is one of a kind creative space wherein the customers can bring their favourite images from smart phones and cameras to life through prints, personalised and wall decoration photo products,” he said.
The company plans to have at least 8-10 shops in all the metros in the next three years by investing ₹30 crore on new shops and back-end systems. Most of them will be on franchisee model.
Mr. Nishiyama said that after the introduction of smart phones and digital cameras, photo film sales started declining. “After touching a peak in 2000, photo film sales are now negligible. But, there is no plan to stop selling it. Consumers are saving pictures in their mobile phones, computers and media cards. There is a huge opportunity for photo printing business. Printed photos are used for wall decoration as gifts and albums,” he said.
“We are giving them an opportunity to come and experience our Wonder Photo Shop, wherein pictures from stamp size to life size can be printed from a smart phone. It can be wedding and family album event,” said L. Centhilnathan, executive vice president, Photo Imaging Division, Fujifilm India.
