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Sachin to promote UNICEF campaign

NEW DELHI: Cricket sensation Sachin Tendulkar has joined forces with United Nations Children’s Fund (UNICEF) to get Indian children to wash their hands for better health and hygiene as part of the first-ever Global Hand Washing Day on 15 October.

Sachin is featured in a public service announcement that is being telecast in 14 languages on television channels to drum up support for the campaign that targets students in more than six million schools across India.

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