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Big TV offers

Staff Reporter

Chennai: Big TV, the Direct to Home (DTH) venture of the Reliance group, on Wednesday announced two offers for its subscribers in south India. Mahesh Prasad, president of Application Service Group, Reliance Communications, told reporters here that a choice of 200 channels and three months of free viewing of 20 exclusive cinema channels would be available in the offers. There is no monthly subscription fee for 12 months.

The South Starter offer costing Rs. 1,990 includes a ‘get started kit’ and recharge coupon vouchers of Rs. 500 and the South Popular offer costing Rs. 2,190 comprises the starter offer and additional sports channels.

Mr. Prasad said that Big TV’s target is to get 3 or 4 lakh subscriptions in Tamil Nadu in 12 months. The exclusive cinema channels also include a Tamil channel. The DTH service uses the latest MPEG 4 digital technology.

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